I was talking to a PR Director yesterday and she was saying how important it is for her to be able to deal with one company for all her PR monitoring and reporting.

She wants a professional-grade newsfeed service which can 'read' premium content that free news search engines can't even come close to accessing. She knows not every hit is a usable clip and so she wants them sorted, refined and delivered to her in a daily e-mail.

She needs a clippings service linked to an online portal which has a sensible way of entering, storing and analysing the clips. She wants detailed accurate analysis based on reliable media data. And she wants to be able to see the results as soon as the clip has been entered.

She wants a suite of free quantitative measurement tools to automatically generate charts that give her the key performance indicators that she needs to make decisions.

Luckily I was able to say YES WE CAN to all of the above and now we have yet another happy client.

Have a good summer!

Deborah.

This is a new self-guided set of charts and tables that gives instant access to the key parts of your analysis.

You might need trend over time, AVE/PR value, media type, number of articles - any of the background analysis can be turned into instant reports which are particularly important to you.

i-look gives you quick heads up visual information which is completely interactive with the detailed data behind it. You can drill down to find an individual news item from i-look and it is constantly refreshed with your latest clips - to keep you informed all day, every day.

All our analysis is based upon proprietary media research so good that major clippings agencies and newswires use it.

When it comes to PR monitoring, complete coverage demands state-of-the-art technology. i-solutions from Media Proof is a range of valuable PR tools that allows you to make sense of media coverage, understand the impact of that coverage and demonstrate the true value of PR efforts.