The PR industry is full of 'people businesses' - companies with high employee costs, low capital investment, and limited spending on activities which can generate future revenue for the PR company itself.

All well and good when the economy is booming but how are clients going to differentiate when creativity must be quantified, measured and evaluated? Return on Investment (ROI) has never been so important.

There are inexpensive ways to win and retain client loyalty and we believe they can be offered in an initial pitch to prove the competence of the whole relationship.

Media Proof is one of the UK's leading companies in supplying some of the most technologically advanced and yet simple to use media analysis applications available.

"Nothing can stop the man with the right mental attitude from achieving his goal; nothing on earth can help the man with the wrong mental attitude." - Thomas Jefferson.

Is your company pulling ahead of the pack? By using an analytical approach, automated data collection technology and evidence based reporting you can wring every last drop of value from all of your PR activity.

But do you have top-level executive sponsorship? Whether you are the CEO who should be driving the strategy or a hard pressed account manager looking to improve your contribution to the company, we can help...

Advertising is now a complicated business in a world of multiple points of contact. Connecting to the consumers AND understanding their behaviour needs both a creative AND an analytical approach. We believe in the power of AND...

Progressio is an international development charity working for justice and the eradication of poverty. They work in partnership with civil groups and governments throughout the world.

Media Proof have provided Quick-On-Line for Progressio to manage their own monitoring, analysis and reporting...with great results.

Surrey County Council wanted to assess the impact of a campaign run from October 2007 until the end of September 2008 to gain positive and balanced media coverage to counteract long standing negative press around the state of their highways.

Find out how...